Google Display Exam Practice Test : adwords-display

  • Exam Code: adwords-display
  • Exam Name: Google Display Exam Practice Test
  • Updated: Oct 10, 2026
  • Q & A: 221 Questions and Answers

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Google adwords-display Exam Syllabus Topics:

SectionObjectives
Topic 1: Campaign Setup and Targeting- Audience targeting strategies
  • 1. Custom segments and remarketing
    • 2. Affinity and in-market audiences
      - Contextual targeting
      • 1. Keywords and topics targeting
        • 2. Placements and exclusions
          Topic 2: Display Advertising Fundamentals- Understanding Google Display Ads ecosystem
          • 1. Campaign objectives and use cases
            • 2. How Google Display Network works
              Topic 3: Measurement and Performance Optimization- Optimization techniques
              • 1. Audience refinement
                • 2. A/B testing
                  - Conversion tracking and attribution
                  • 1. Google Ads conversion setup
                    • 2. Performance analysis
                      Topic 4: Bidding and Budgeting- Smart bidding strategies
                      • 1. Target CPA and ROAS
                        • 2. Maximize conversions
                          Topic 5: Ad Formats and Creative Optimization- Responsive display ads
                          • 1. Best practices for creatives
                            • 2. Asset creation and combinations

                              Google Display Exam Practice Test Sample Questions:

                              Question #1

                              Which of the following is a Google property where display ads are eligible to appear?

                              • A. Wonder wheel
                              • B. YouTube
                              • C. Yahoo
                              • D. MSN
                              Reveal Solution  Discussion  0

                              Correct Answer: B  🗳️

                              Question #2

                              You want to create a watch page companion ad for an expandable YouTube video ad. What is the size of a watch page companion ad that YouTube requires for the expandable YouTube video ad?

                              • A. 640x360
                              • B. 300x250
                              • C. 950x500
                              • D. 500x500
                              Reveal Solution  Discussion  0

                              Correct Answer: B  🗳️

                              Question #3

                              You are managing a Google AdWords campaign for a company. You launch a new display
                              campaign. In the first week of the campaign launch, you noticed a large number of clicks but no conversions. Which of the following actions can you perform to resolve the issue?
                              Each correct answer represents a complete solution. Choose two.

                              • A. Verify that your conversion code is set up correctly.
                              • B. Increase bidding for successful sites.
                              • C. Check the ad creative and the landing page to make sure they are well matched.
                              • D. Evaluate performance of campaign regularly.
                              Reveal Solution  Discussion  0

                              Correct Answer: A,C  🗳️

                              Question #4

                              You are a consultant for the HKQ Company. They have hired you to help them create videos for YouTube. You advise them that one strategy they should consider is to use a promoted video for YouTube. Which one of the following is the best description of a promoted video?

                              • A. A promoted video is a video that YouTube will promote to its users.
                              • B. A promoted video is a paid video placement on YouTube.
                              • C. Users on YouTube will vote on a promoted video by choosing "like" or "dislike" buttons.
                              • D. The promoted videos are an advertising solution that allows YouTube users, partners, and advertisers to promote their video content across YouTube and the Google Content Network.
                              Reveal Solution  Discussion  0

                              Correct Answer: D  🗳️

                              Question #5

                              Larry is contemplating managed placements in the Google Content Network. He'd like to use a tool that will allow him to review a specific website's advertising sizes, keyword information,
                              demographics, unique visitors, audience interests, and other traffic statistics. What tool does
                              Google offer that Larry should use to complete this request?

                              • A. Ads Diagnostic tool
                              • B. Traffic Estimator tool
                              • C. Ad Planner tool
                              • D. Placement tool
                              Reveal Solution  Discussion  0

                              Correct Answer: C  🗳️

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